About
Voice of Client and SEO research
As and when you want it.
You want more time to focus on what you do best without having to worry about the tasks that you don’t like or are not skilled in.
You also know that you want to grow your audience and prefer to leave the specifics to an expert (like me!) who doesn’t mind spending time analysing data on a spreadsheet or application.
I help service business owners including B2B SaaS, Influencers and Course providers with the perfect blend of SEO and Voice of Customer research - so you have the research you need from your audience to help you complete your website and that of your clients.
You probably know that you need to work with someone you trust and after years of working on white label copy with testimonials to prove it. I assure you that I keep your copy confidential, busily working behind the scenes, whilst sharing updates with you as you wish.
Connecting your web copy with your clients.
Whether we use Voice of Copy and Search Engine Optimisation, both form a deeper connection with your clients.
When we work together you’ll discover with my help the common themes that come up through what your clients say about your service, helping you to gain greater rapport with your ideal audience on a deeper level.
This is achieved through in-depth audience research. Finding out where their pains and agitations are, then looking at the solutions.
Are you fed up of pulling all nighters or worrying about deadlines?
My research for your website frees up your time for deeper focus elsewhere.
Do you have too much work on your hands, leading to late nights, greater stress and possible burnout? When this work is website-related and needs research to back up what you hope to deliver to your clients, this is where I come in.
For research that allows you to gain rapport without manipulation…
Get in touch for a 20 no obligation discovery call.
(Link to contact page)
Testimonials
Heather Dileepan
Finding reliable partners and subcontractors in the freelance space can sometimes feel like more trouble than it's worth. Luckily, I found Leanne, who not only delivers consistently high-quality work when she says she will (A rare quality!) but also adds new value and insights to every project that I wouldn't have otherwise spotted. She's my go-to whenever I need support on a project, and I appreciate her ability to jump in, own the work, and bring new ideas to the table. Leanne's a true partner.
Jeremy Light of PingNPay
"We engaged Leanne first to conduct online research to collect data on regulators, regulations and the payments environments in many different countries around the world.
Overall, Leanne is pleasant to work with, dependable, diligent and meets the brief given to her. She works flexible hours and manages her time well. Her work and output are very consistent (which also made it possible to plan the work schedule accurately).
I recommend Leanne highly to those looking to hire her for research."
“I recently worked with Leanne where she managed our content editorial and writers, and I'm very happy with the outcome. Her organization, attention to detail, and great communication skills greatly impacted our content creation process.
I strongly recommend Leanne to anyone seeking high-quality content management and editorial services!"
Sarunas Strolia
Calmer Copy Research Strategy
LOOKING FOR DEADLINE DRIVEN DEEP RESEARCH?
Well, you’ve come to the right place, as I love research and I aim to deliver on time - our reputations are precious, after all.
When we work together I gather the information you need to progress your website or pitch. I then use my CALMER framework to connect the dots sifting through the data to identify common themes.
I help service business owners grow their customers by diving deep into research, whether it’s market, SEO or Voice of customer research.
Collection - This is the start of the project where we have a discovery call to find out what you want from the project.
Assimilation - You have a mixture of research methods at your disposal, whether you need voice of customer research to discover what your ideal customers are saying, search engine optimisation to see what keywords rank best for you and conversion rate optimisation research on an ongoing basis to look at how your website leads directly to sales.
Learnings - The above research material is collated into a report to be shared with you because, let’s face it you probably don’t want to stare at the raw data that I work with. We also discuss the results.
Meaning - Connecting the dots between the various results of the research that come up and transferring them to an easy to read report which we discuss in our catch up call.
Although it’s clearer in action, and somehow, whenever I meditate, there is a eureka moment which leads to better focus and output for you and follow-up research.
Let’s talk - Contact me for a no-obligation chat
